Charles Cain

http://www.linkedin.com/in/charlesbcain

A leader in the Specialty Tea Industry for more than a decade, Charles brought TeaGschwendner to the US, launched Adagio Tea’s Retail operation, opened an award-winning flagship concept store for Tazo Teas, and most recently served as Vice President of Retail Operations and Franchising for Teavana. Teavana was acquired by Starbucks in 2012 for $620 million and is the world’s leading specialty tea retailer with more than 350 stores in 7 countries. Charles led the teams responsible for developing and testing new retail strategies, and international operations and expansion. Charles has designed, opened and managed 15 tea stores ranging from pure retail to a 66 seat full-service restaurant with executive chef. At every stage of the process the goal has always been to find the perfect recipe to attract the maximum number of consumers and introduce them to the wonders of premium loose-leaf tea.

Posts

Blast from the Past: Defining Quality in Tea	20 Oct 2016
How to succeed in tea	28 Mar 2014
Musings from World Tea East	16 Sep 2011
Why do you drink tea?	10 Aug 2011
World Tea Expo 2011 recap	13 Jul 2011
Tea – The cure for what ails	15 Jun 2011
Opportunities abound in tea retail	18 May 2011
Can the future of loose-leaf tea be found in a bag?	22 Apr 2011
Tea roundtable: State of the industry	18 Mar 2011
Bringing tea to life	18 Feb 2011
The secret sauce of profitability	20 Jan 2011
The Long Bet: Investing in the customer base	16 Dec 2010
In defense of competition	18 Nov 2010
Passion, pleasure, and profit	02 Sep 2010
The fountain of customer loyalty	05 Aug 2010
The wisdom of ignoring your customer	08 Jul 2010
Deciding who NOT to be	10 Jun 2010
Getting started in the tea business	13 May 2010
Behind the curtain of tea wholesale	15 Apr 2010
TeaClass – Replacing misinformation with solid knowledge	16 Mar 2010
Getting an education in tea	16 Feb 2010
Tea predictions for 2010	19 Jan 2010
The danger of navel gazing	22 Dec 2009
The Starbucks of tea	24 Nov 2009
Defining quality in tea	27 Oct 2009
Tips for finding the best tea in a recession	28 Sep 2009
Where do you get YOUR tea?	23 Jul 2009
Tea’s Cinderella story in the U.S. marketplace	25 Jun 2009
In defense of quality	14 May 2009
So you want to sell tea online…	27 Mar 2009