Retail establishments are getting more creative. In the Pearl district of Portland Oregon, there is a terrific shop called Christopher David. It’s an interior design shop, and a floral market, and a cafe. It’s such a great space that welcomes you inside to explore and wander about. A similar venue opening in Florida next month: Black and Denim.
Black and Denim will be sharing their space with Te Bella – which will be serving whole leaf teas. This is an innovative concept in retailing. To have the pleasure of drinking wonderful whole leaf teas in a stimulating and varied environment is the best of all worlds!
Art galleries have incorporated a similar concept, again opportunity for visual exploration while quietly sipping a favorite tea. The shared-cost concept should find a few entrepreneurs ready to move forward with their longed for tea shop – financially unattainable before the possibility of a shared lease agreement – 50% less leasing cost. This as a win/win/win scenario. Two compatible retailers get to enhance their spaces with the partnership; the consumer gets the best of both worlds. Hopefully this will allow more independent tea shops to compete a bit easier with tea conglomerates that are moving into neighborhoods and malls around the country. I’ve always been partial to the small, privately owned tea shops. How about you?
What a great idea! Such partnering improves the success rate for both enterprises! I like the idea of a tea store/bookstore combo. Better yet, a library. Thanks for sussing it out, Michelle.